Case Study: Thought Leader Systems achieves 100X lead growth and 75% retainer clients with HubSpot

Thought Leader Systems Leads the Way as a HubSpot Partner

Thought Leader Systems is a Germany-based agency founded in 2015 by Britta Schlemmer. Originally a consulting business, it faced highly variable income and lacked predictable retainer contracts, so Britta decided to adopt inbound marketing and joined the HubSpot Partner Program to build a joined-up, recurring-revenue model.

By implementing HubSpot’s marketing tools and CRM (persona-driven content, landing pages, CTAs, forms and automated workflows) and using HubSpot’s training and agency support, the agency dramatically scaled its results: leads grew roughly 100X (about 100 MQLs per month, ~12 converting to SQLs), it now has 16 clients on HubSpot, 75% of clients are on retainer, and Thought Leader Systems is a HubSpot Gold Partner with European expansion plans.

Thought Leader Systems

Britta Schlömer

Founder