HubSpot
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A HubSpot Case Study
Sobieski Services, part of The Sobieski Group, provides plumbing, heating and air conditioning across PA, MD, DE and NJ. Their marketing was fragmented — an outside SEO consultant that couldn’t improve rankings, a separate email platform that couldn’t segment sends, and basic analytics that couldn’t identify site visitors — so they lacked the integrated tools and lead visibility needed to grow online revenue.
By adopting HubSpot’s lead intelligence and unified marketing tools (SEO, PPC management, email segmentation, marketing automation, analytics, landing pages and CTAs), Sobieski centralized lead tracking and optimized campaigns. The result: a 33% drop in pay-per-click spend, a twofold increase in closed online customers, and a 125% increase in online revenue.
Brittany Sobieski
PR and Marketing Specialist, Sobieski Services, Inc.