Case Study: Skyline at Skybay achieves 158% more leads and 726% increase in organic web traffic with HubSpot

Skyline at Skybay - Customer Case Study

Skyline at Skybay is a U.S.-based mid-market provider of trade show and event exhibits (est. 1981) serving a range of budgets. After relying on the same marketing approach for years, the company saw sales drop and began researching new tactics and a marketing platform to support an inbound strategy.

By adopting inbound marketing software (HubSpot), Skyline redesigned its digital approach and content strategy. The campaign boosted overall leads by 158%, organic web traffic by 726%, and blog subscribers by 97%, reversing the sales decline and strengthening their event-marketing pipeline.

Skyline at Skybay

Sarmistha Tarafder

Maketing, Design, and Strategy