HubSpot
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A HubSpot Case Study
Vivonet is a mid‑market SaaS provider of point‑of‑sale and data insights serving thousands of restaurants across North America. The company struggled to attract quality leads—relying on ineffective channels that produced mostly unqualified prospects and forcing the sales team to spend excessive time on uninterested contacts.
By implementing integrated marketing and sales software to optimize the website, landing pages and lead capture, Vivonet improved targeting and conversion across campaigns. The changes doubled leads from the website and produced a 10× increase in landing page conversions.