HubSpot
663 Case Studies
A HubSpot Case Study
Prophecy Healthcare (Prophecy Professional Services) is a healthcare staffing consulting firm with 15 years’ experience and extensive Joint Commission certifications. During a rebranding transition they risked losing SEO visibility but had most of their limited budget tied up in conferences and paid ads, leaving little for a digital migration and a need for an affordable path to marketing self-sufficiency.
By adopting an inbound marketing and CRM approach with HubSpot—focusing on SEO, content marketing, and lead management—Prophecy preserved and rebuilt its organic presence. The effort produced a 3.1× increase in organic search traffic, a 2.9× rise in overall web traffic, and a 108% increase in leads.