HubSpot
663 Case Studies
A HubSpot Case Study
Precision Marketing Group (PMG) is a U.S.-based marketing agency serving small- to mid-sized entrepreneurial firms. Although they had an online presence, their strategy was fragmented across a CMS and separate analytics tools, making it impossible to unify efforts or measure results; most new business still came from word-of-mouth, and PMG needed to replicate that success digitally.
By consolidating and streamlining their marketing on a single platform and aligning analytics, content and campaigns, PMG created a consistent digital inbound strategy that generated more qualified leads — driving a 5x increase in monthly online leads and a 61% rise in monthly organic web traffic.