Case Study: Paranet achieves 2000% increase in organic leads with HubSpot

Paranet Increases Organic Leads By 2000% Using HubSpot

Paranet, a Texas-based managed IT services and consulting firm, needed a better way to maintain its website and turn visitors into qualified customers. They also required richer lead intelligence and analytics to nurture prospects through to the point of sale.

By adopting HubSpot for marketing automation, lead management, landing pages, CTAs and reporting, Paranet built a data-driven inbound funnel that improved conversion and tracking across the buyer’s journey. The results were dramatic: a 2000% (20x) increase in monthly organic leads, a 148% rise in web traffic, and a 10x increase in landing page conversions.

Paranet