Case Study: Memphis Invest achieves 260% increase in sales with HubSpot

Memphis Invest Sees 260% Increase in Sales with Inbound Marketing

Memphis Invest is a leading real estate investment firm in Tennessee offering property acquisition, renovation, marketing, management and customer service. They had no cohesive marketing strategy and no way to connect online and offline efforts or measure performance, so they couldn’t track who visited the website, what they were looking for, or whether visitors became customers.

By adopting an inbound marketing program using HubSpot tools—SEO, marketing automation, lead segmentation and content like a blog—they unified tracking and optimized lead conversion. The effort drove a 260% increase in sales revenue, put 30 keywords in the top three search results, and significantly boosted website traffic and lead conversion.

Memphis Invest