HubSpot
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A HubSpot Case Study
Legacy Dental, a family and cosmetic dentistry practice, relied on outbound tactics like print and pay‑per‑click, lacked an editable website and had no SEO plan. They needed independence to manage their site and a digital strategy to attract patients.
By adopting an inbound approach—building a manageable website, implementing SEO, optimizing PPC, and deploying marketing automation and lead‑generation tactics—Legacy Dental saw a 189% increase in web traffic, a 3× rise in leads, and now generates 50% of new clients from their website.
Jonathan Campbell
Doctor of Dental Surgery