Case Study: IDS Agency achieves 100% growth in leads and 67% increase in organic traffic with HubSpot

IDS Agency Overhauls Content Strategy with HubSpot and Attracts 67% More Organic Traffic, 100% More Leads

IDS Agency is a Santiago-based growth agency specializing in inbound marketing, inbound sales, and growth-driven design. Although effective at helping clients generate leads, the team struggled to build sustained authority: they spent 2–8 hours per blog post producing lots of keyword-specific content and needed a more efficient way to get found in search and support inbound sales.

IDS adopted a topic-cluster approach using HubSpot’s Content Strategy tool, built a pillar page (como vender más rápido) and linked existing posts to it, reaching the first page of Google within weeks. The new strategy sped up content production, gave better visibility across campaigns, and drove a 67% increase in organic traffic and 100% growth in leads.

IDS Agency

Ranya

IDS Agency