Case Study: Scrive achieves 300% revenue growth with HubSpot

HubSpot Helps E-Signing Company Scrive to Write Its Own Ticket to International Success

Scrive, a Stockholm-based e‑signature provider serving enterprises across 21 countries, faced a fragmented marketing stack in 2014 that made it hard to track campaigns, nurture leads, or scale into new markets and larger enterprise deals. The company needed a single, user-friendly platform to unify SEO, content, lead capture and analytics so it could grow beyond its Nordic base.

By adopting the HubSpot Marketing Platform, Scrive centralized SEO, landing pages, forms, workflows and content to nurture prospects, build persona-driven content and move toward account-based marketing. The results were dramatic: website traffic increased 11×, enterprise sales grew 15×, total revenue rose 300%, and Scrive began winning major global customers while rolling out advanced HubSpot features for continued expansion.

Scrive

Joel Marsh

Vice President of Marketing and User Experience