Case Study: Concentric achieves a 4x increase in retainer-based income with HubSpot

HubSpot Gold Certified Agency Quadruples Retainer-Based Income

Concentric Marketing is a UK inbound marketing agency that helps businesses get found, generate leads, and convert customers. They were relying on a mix of fragmented tools, which was inefficient and made it impossible to prove campaign ROI to clients — preventing the agency from signing clients to retainer-based contracts.

By consolidating onto HubSpot as a Gold Certified Agency and using its integrated tools for SEO, social, lead management, CMS, email and reporting, Concentric was able to demonstrate clear ROI and transition clients to retainer agreements — resulting in a 4× increase in retainer-based income.

Concentric

Steve Oakman

Owner, Concentric Marketing