Case Study: Honeycommb achieves 160% more leads and 300% faster KPI reporting with HubSpot

Honeycommb grows and scales, without breaking the bank with HubSpot

Honeycommb is a social‑tech startup that builds custom social networks for organizations and creators. Facing long sales cycles and the need to grow transparently and affordably, the small team needed a way to centralize lead tracking, align sales and marketing, and gain visibility into customer interactions without large upfront costs.

They adopted HubSpot’s CRM plus Sales, Marketing and Service Hubs—starting with free tools like the chatbot and dashboards—and consolidated reporting and workflows. The platform improved client communication and product insights, cut KPI reporting time by 300%, and drove a 160% increase in leads and a 100% increase in close rate, all while keeping costs low.

Honeycommb

Sean Duhame

Co-Founder