Case Study: Foleon achieves 3x website traffic and 2x customers with HubSpot

Fast-Growing Foleon Scales Up with HubSpot

Foleon, a fast-growing content experience platform that helps businesses create interactive, visual, and personalized content, struggled to scale using a patchwork of tools (Mailchimp, Podio, a custom CMS) and lacked a unified CRM and marketing automation. This fragmentation limited insight into funnel performance and slowed sales and marketing alignment, so Foleon sought a scalable platform to centralize operations.

Foleon adopted the HubSpot Growth Platform (Marketing Hub, Sales Hub, CMS Hub) to unify data, automate marketing, and give marketing control of the website while boosting sales productivity with pipelines, meetings, and dashboards. The result: clearer sales–marketing alignment, streamlined workflows and personalization, a 3× increase in website traffic, and a 2× increase in customers.

Foleon

Michiel Schouten

Head of Marketing