HubSpot
663 Case Studies
A HubSpot Case Study
Cogentys is a learning and management solutions company that provides LMS implementations and custom e‑learning courses. Facing a saturated, niche market, they needed to differentiate from competitors, raise market visibility, and drive more customer acquisition.
By leveraging HubSpot’s inbound tools — SEO, email marketing, landing pages, lead management and analytics, plus a revamped PPC approach — Cogentys dramatically shifted to organic growth: leads rose 716%, organic web traffic grew 300%, and PPC spend was reduced by 100%.
Jeff Armant
Principal