Case Study: Cloud Technology Solutions achieves 33% more leads and record annual profit with HubSpot

Cloud Technology Solutions Boosts Leads by 33% With HubSpot

Cloud Technology Solutions (CTS), a Google Cloud Premier Partner founded in 2008 with software used by over 6.6 million users, needed a more scalable way to engage its vast potential client base. Its marketing data was fragmented, contact lists weren’t being nurtured effectively, and the team lacked an overarching, data‑driven inbound strategy.

CTS switched from Pardot to HubSpot for its ease of use, self‑administration and stronger analytics, enabling faster, data‑driven decisions and more effective campaigns. Within six months CTS saw website traffic rise 83%, leads grow 33% (from 300 to 400/month), an 11% increase in conversion rate and its highest‑ever annual profit, with noticeably better lead quality and more revenue‑driving campaigns.

Cloud Technology Solutions

Gary Bennion

Digital & Product Director