Case Study: Chinavasion achieves 12% daily revenue increase with HubSpot

Chinavasion Increases Overall Daily Revenue by 12% with HubSpot

Chinavasion is a China‑based eCommerce store selling electronics globally to B2B and B2C customers. Founder Jeffrey Ullrich faced major marketing challenges: high shopping‑cart abandonment, difficulty re‑engaging inactive customers, an overreliance on SEO (about 98% of efforts), and no way to track the full customer journey.

Chinavision implemented HubSpot’s all‑in‑one platform—using Workflows to automate abandoned‑cart follow‑ups and re‑engagement offers, HubSpot Ads for social retargeting, and the CRM to centralize data. The result was a 12% daily revenue lift overall (9% from recovered carts and 3% from re‑engaged contacts), faster internal communication, clearer campaign tracking, and ongoing plans to further refine retargeting.

Chinavasion

Jeffrey Ulrich

Founder and Chief Executive Officer