Case Study: Because Experiential Marketing achieves £1M in billings and 75% website traffic growth with HubSpot

Because Generates £1M in Billings from Inbound Marketing

Because Creative Experiences is an award‑winning brand activation agency that needed to turn its website into a reliable lead‑generation engine. The company was hampered by an outdated bespoke CMS, low search rankings and a jumble of non‑integrated point solutions that made reporting and lead nurturing ineffective.

Because migrated its site to the HubSpot COS and adopted the HubSpot growth stack (Marketing, CRM and Sales) to consolidate tools, publish more content (including 1,000+ blog posts, ebooks and landing pages), and use Smart CTAs, Forms and personalized content to nurture leads. The results: website traffic rose 75%, the agency now generates about 140 leads a month (2.2% conversion) with 43% becoming MQLs, won industry awards, built a 10,000‑subscriber newsletter and secured five major clients worth £1M in billings.

Because Experiential Marketing

Vanessa Green

Global Content Director