Case Study: You & Co. achieves 3x increase in average retainer size with HubSpot inbound marketing

Australian Digital Agency You & Co. Increases Average Retainer Size 3x with Inbound Marketing

You & Co. is a small Australian digital agency (Sydney & Brisbane) that had grown on one-off SEO, PPC and design projects but struggled with unpredictable work and low-value, top-of-funnel engagements. They wanted a sustainable retainer model that sold full-funnel business value instead of ad-hoc services.

Partnering with HubSpot, You & Co. went all‑in on inbound, redefined their service offering around ongoing inbound marketing, content and automation, and began rejecting one-off requests in favor of full-funnel retainers. With HubSpot’s all‑in‑one platform and improved ROI reporting they started higher-value conversations, grew the team 4x, increased average retainer size 3x, and expanded client work into three cities.

You & Co.

Andy Twomey

Owner