Case Study: GfK improves global marketing and website performance with Huble Digital and HubSpot

GfK cuts page editing time by 50% with Huble Digital

GfK, a global provider of data and market intelligence, faced the challenge of marketing its extensive suite of products effectively to the right prospects across multiple industries. To refresh and empower its global marketing efforts, GfK partnered with Huble Digital to implement marketing processes using the HubSpot platform.

Huble built a new multi-language website on the HubSpot CMS and implemented marketing automation, including a strategic framework for scoring leads and integrating HubSpot with Salesforce. As a result, GfK saw a 50% decrease in time to edit web pages and a 35% increase in average website dwell time. Huble's solution successfully redefined GfK's global marketing approach.

GfK