Case Study: Consumer Technology Association (CTA) achieves streamlined speaker and session management with Hubb

A Hubb Case Study

Preview of the Consumer Technology Association (CTA)™ Case Study

Consumer Technology Association (CTA) - Customer Case Study

Consumer Technology Association (CTA)™ runs CES®, the world’s largest technology event, and faced a massive content and speaker-management challenge across several venues and about two dozen conference partners. The CTA team needed secure, role-based access for staff, partners, speakers and representatives and a way to eliminate time-consuming back-and-forth emails and manual data entry; they chose Hubb for Content Management, Speaker Management and Session Management.

Hubb implemented a centralized, cloud-based platform that lets CTA and its partners collect speaker agreements, bios, headshots and session data, build custom user types, and use visualizations and reports for scheduling. Using Hubb, the CES team avoided manually inputting 1,100 speakers into the conference website, saved several hours per week, and more efficiently managed 1,000+ speakers and 300+ sessions for CES 2019 (175,212 attendees), greatly reducing administrative burden.


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