Increasing online engagement before, during and after the event

We just made this much loved food carnival a tad more tangy! Our goal was to increase online social media engagement between visitors, exhibitors and the celebrity chefs taking part. We achieved this by installing two Social Hubb’s on the Dubai Food Carnival. One Social Hubb focused on official posts and announcements from Dubai Food Carnival while the second Hubb featured content from celebrity chefs and local restaurants taking part in the event. Yes, even tips from chefs for Michelin starred restaurants!