Case Study: Ralph Lauren achieves a 34% increase in partner content downloads with the Hub

Ralph Lauren - Customer Case Study

Ralph Lauren needed a secure way to distribute seasonal digital marketing materials to its European retail partners while restricting access where necessary and gaining visibility into which assets were being downloaded. To solve this, they adopted Hub’s secure content-sharing platform, the Hub, to manage and control partner access to collateral.

Hub enabled Ralph Lauren to upload and share seasonal collateral, restrict access to specific stockists, track partner downloads and engagement, and send reminders to boost use. As a result, Ralph Lauren saw an average 34% increase in the number of partners accessing and downloading content from Fall 2014 to Spring 2015 and now uses Hub daily to monitor and enforce asset usage.

Ralph Lauren