Case Study: a global fast-moving consumer goods company reduces phishing risk with Hoxhunt

Global Consumer Goods Company Reduces Phishing Incident Risk

A global fast-moving consumer good company with 24,000 employees across more than 30 countries and products sold in more than 100 countries needed a better way to handle phishing risk. Its security team was manually creating phishing tests only twice a year, which was time-consuming and did not drive lasting behavior change, so the company turned to Hoxhunt for a more automated approach to employee awareness and phishing training.

Hoxhunt implemented its Security Engagement Training with daily phishing simulations, along with an email client plugin that made reporting suspicious emails easy and an Incident Response module to group and prioritize reports. The company saw phishing click rates drop from 8% to less than 1%, while reporting improved enough to create more visibility into threats and reduce service desk overload. Hoxhunt helped the customer maintain constant awareness, improve employee behavior, and build a stronger human layer of defense.