Case Study: medArt basel engages 1,000+ attendees with Howspace

medArt basel engaged over 1,000 people in a five-day online conference

medArt basel, a five-day annual healthcare conference in Switzerland, needed a way to move its program of lectures, seminars, and hands-on workshops online during the pandemic while keeping the experience interactive for up to 2,000 attendees. After a first virtual event that was mostly lecture-only, the team looked for a more engaging platform to better replicate the in-person conference format.

Howspace provided the solution by enabling a highly interactive virtual workspace with widgets for questions, quizzes, networking, and multimedia experiences. As a result, around 1,500 people joined the conference on Howspace, engagement was described as very positive, and participants stayed active throughout the event. medArt basel also credited Howspace’s support and flexibility as key to the event’s success, with the experience pointing toward a future hybrid event model.

medArt basel

Ceylan Eken

Previous Director