Case Study: Jupi achieves a bold AI-powered decision-making brand and website with How & How

Jupi rebrands with How & How and launches an AI-powered decision-making OS

The customer Jupi, an AI-powered decision-making OS, worked with the design agency How&How to develop a new brand and website. Their challenge was to break away from the typical look of tech companies and create a unique identity that would powerfully resonate with their product and audience.

How&How delivered a complete verbal and visual identity alongside a technically sound website. The solution was described as beautiful and surreally simple, resulting in a brand the client's founder called "nothing like what we usually see in tech." The client praised How&How for their cross-functional team, flexibility, and perfect handling of all technical aspects, and gave them an absolute recommendation.

Jupi