Case Study: Cleveland Clinic Abu Dhabi boosts eye health awareness and appointment requests with House of Comms

Cleveland Clinic Abu Dhabi drives 2.6M impressions in 6 weeks with House of Comms

The Cleveland Clinic Abu Dhabi faced the challenge of creating widespread awareness about the importance of children's eye check-ups while simultaneously increasing appointment requests. House of Comms was tasked with balancing these dual awareness and conversion objectives for the client.

House of Comms implemented a multi-platform advertising strategy across Instagram, Facebook, and Google Search. This six-week campaign utilized extensive A/B testing on creative assets, including imagery and bilingual copy. The solution delivered outstanding results, surpassing goals with over 2.6 million paid digital impressions and generating nearly 1000 appointment requests and phone clicks.

Cleveland Clinic Abu Dhabi