Case Study: Biltmore Greensboro Hotel achieves 40% increase in revenue and direct bookings with Hotelogix

Biltmore Greensboro Hotel, USA, enjoys 40% increase in both revenue and direct bookings with Hotelogix

Biltmore Greensboro Hotel, a 3‑star boutique with 26 rooms in downtown Greensboro, struggled with an outdated on‑premise PMS that was costly, required heavy manual intervention, lacked remote access, limited POS connections and channel manager integration, and led to frequent overbookings.

After switching to Hotelogix’s cloud PMS, the hotel gained real‑time channel connectivity, unlimited POS outlets, automated daily operations, and robust reporting. Over three years they saw a 40% increase in revenue and direct bookings (20% lift in OTA bookings), eliminated overbooking, saved numerous man‑hours weekly, and now enjoy error‑free OTA distribution and anytime access to hotel data.

The Biltmore Greensboro Hotel

Brian Coleman

General Manager