Case Study: Bespoke Hotels achieves £1m in email campaign revenue with Hotel Cloud

Bespoke Hotels Reaches £1m in E-mail Campaign Revenue

Bespoke Hotels worked with Hotel Cloud to help the Coast and Country Hotel Collection manage reporting across 34 properties after reopening post-pandemic. They needed a faster way to access consistent data from different PMS platforms, reduce manual spreadsheet work, and better connect marketing activity with business results.

Hotel Cloud unified reporting across rooms, food and beverage, and other departments, giving Bespoke Hotels real-time visibility and a Promote email module tied to bookings and promotional codes. The solution improved collaboration and decision making, and delivered over £1m in organic direct business through Hotel Cloud emails in 9 months, alongside a 20% increase in email open rates.

Bespoke Hotels

Thomas Greenall

Chief Executive Officer