Case Study: UCare achieves a HIPAA-secure, modern digital member experience with Horizontal Digital

UCare boosts website visits 261% with Horizontal Digital

UCare, a Minnesota-based health insurer, sought to accelerate its digital transformation to modernize its systems and improve member experiences. Facing challenges with data silos and inefficient processes, they partnered with Horizontal Digital. The goal was to create a seamless, secure digital experience for managing healthcare plans.

Horizontal Digital implemented a new technology ecosystem built on Sitecore XM Cloud and Content Hub to create a HIPAA-secure platform. This solution integrated data and streamlined processes, resulting in a 261% increase in website visits and members engaging six times longer than the industry average. The modernization by Horizontal Digital also led to a 90x increase in launch speed capability and significantly reduced operational costs.

UCare