Case Study: Output achieves SaaS growth and mid 6-figure subscriber scale with Hop Online

Output scales to mid 6-figure subscribers with Hop Online

Output, a music software company, struggled to achieve attractive and scalable return on ad spend for its e-commerce products. The company partnered with Hop Online to grow sales more profitably and expand internationally through digital advertising.

Hop Online implemented a digital marketing strategy utilizing Google Paid Search, YouTube, and Facebook Ads. Following Output's pivot to a SaaS model with its Arcade product, Hop Online scaled these efforts, managing a 7-figure monthly ad spend. This strategy acquired a mid 6-figure number of paying subscribers for Arcade, contributed to Output raising a $45 million Series A investment, and established the company as an industry leader.

Output