Case Study: Little Freddie boosts brand awareness and reach with Hoopla Marketing's influencer campaign

Little Freddie reaches 1.3 million with Hoopla Marketing

Little Freddie, a baby food brand, approached Hoopla Marketing to utilize influencers to increase brand awareness for its product ranges, drive traffic to its website and stockist network, and educate its target audience to drive purchases.

Hoopla Marketing implemented an influencer marketing campaign, which involved carefully selecting and managing authentic influencers, providing them with trackable links and creative briefs, and amplifying their content. The results included a media value of £0K, a reach of 1.3 million, 55.4 thousand engagements, and 604 pieces of content created by the influencers.

Little Freddie