Case Study: Exclusive Collection drives awareness and bookings with Hoopla Marketing

Exclusive Collection drives 567K engagements with Hoopla Marketing

Exclusive Collection, a hotel chain based in Surrey, England, approached vendor Hoopla Marketing with the challenge of creating awareness for its portfolio of luxury hotels and spas. The goal was to tap into new audiences and drive online bookings by utilizing influencers to create engaging content that showcased the overall customer experience.

Hoopla Marketing implemented a solution by developing relationships with key luxury lifestyle and travel influencers. They invited these influencers to visit the hotels and managed the campaign rollout, including providing creative briefs. The influencer content was then amplified through targeted social media advertising on Facebook, Instagram, and TikTok. The results for Exclusive Collection included 536 pieces of content created by influencers, millions in reach, 567,000 engagements, and a strong return on ad spend.

Exclusive Collection