Case Study: Toomey & Co expands global reach with Hookson’s integrated e-commerce marketplace

Freeman's and Lyon & Turnbull expand global reach with Hookson's integrated e-commerce marketplace

Freeman's and Lyon & Turnbull, a leading US auction house, required a robust e-commerce solution to expand its global reach and showcase its extensive inventory of fine art and collectibles. They partnered with vendor Hookson to design and build a fully optimized, custom website to meet this challenge.

Hookson implemented a customized WooCommerce platform that integrated auction and marketplace functionalities, streamlining search and enabling online bidding and consignment. This solution provided a modern, intuitive user experience that attracted a new global audience, increased visitor engagement, and allowed for efficient daily content management and catalog updates.

Freeman's and Lyon & Turnbull