Case Study: Courtney Construction achieves 20x ROAS on high-ticket residential leads with Hook Agency

Courtney Construction turns $6K in ad spend into $105K in sold work with Hook Agency

Courtney Construction, a residential concrete contractor, faced the challenge of scaling its business without compromising its strict standards of avoiding low-bid and commercial work. They needed a reliable online lead pipeline that specifically targeted high-ticket residential projects, as their previous website and marketing efforts were ineffective. They partnered with Hook Agency to address this.

Hook Agency built a conversion-ready website and launched precision-targeted Google Ads and Local Service Ads campaigns. The strategy used geo-targeting and negative keywords to filter out unwanted leads, ensuring only high-quality residential searches reached the client. This solution delivered an estimated 20x return on ad spend, generating roughly $100,000 per month in sold work and proving that significant growth could be achieved without sacrificing lead quality.

Courtney Construction