HoneyBook
73 Case Studies
A HoneyBook Case Study
Square One Marketing, led by Hayley Evans, needed a faster, more scalable way to capture and book clients for her fractional CMO and franchise marketing services. As her business grew, she wanted to reduce admin work, improve the client experience, and handle more recurring client relationships without relying on a developer, so she turned to HoneyBook lead forms.
HoneyBook implemented customizable lead forms that let Hayley capture, qualify, and book leads through a single link, branded for each client. With HoneyBook, setup time dropped from 6 hours to 1–2 hours, she saved 20 hours per month, achieved 100% conversion with new leads, and increased monthly recurring revenue by 25%.
Hayley Evans
Square One Marketing