Case Study: Fusion Sound and Lighting achieves streamlined management of 150 active projects and a better work–life balance with HoneyBook

Fusion Sound and Lighting’s Secret to Managing 150 Active Projects and Still Having a Personal Life

Fusion Sound and Lighting, founded by DJ Rick Web (Rick Weber) in 2018 and based in Greensboro, NC, grew quickly from Rick’s established online following into a multi-DJ production company handling weddings, school shows and corporate events. As inquiries and bookings exploded—he was getting 300+ messages a day and working 80–100 hour weeks—Rick faced the challenge of managing more than 150 active projects without burning out or sacrificing growth.

Rick built systems around HoneyBook workflows, automated emails, task lists and custom quotes, plus targeted marketing (including cold outreach to schools) and selective hiring to scale operations. The result: he now manages 150+ active projects in 30–60 minutes a day, met 84% of his booking goal and 110% of his 2019 revenue goal, reclaimed personal time (regular gym, family calls and a weekly day off) and set the company up to double growth in 2020.

Fusion Sound and Lighting

Rick Weber

Owner / Professional DJ