HoneyBook
73 Case Studies
A HoneyBook Case Study
Beauty on Location Studio, a Colorado-based hair and makeup agency, was growing quickly but drowning in admin work. Founder Liz Gonzalez-Lara managed bookings entirely through email, sending proposals as attachments and chasing clients for signatures and payments, which delayed bookings and kept her from focusing on client experience. HoneyBook helped bring order to the business as it scaled.
HoneyBook implemented a streamlined end-to-end workflow for inquiries, proposals, contracts, invoices, and payment processing, along with team access and client portals. The result was a faster booking process, less back-and-forth, and better organization for the growing team. HoneyBook helped Beauty on Location Studio triple its revenue, expand from 100 to 300 weddings per year, and grow its team 5x.
Liz Gonzalez-Lara
Beauty on Location Studio