Honest Ideas
22 Case Studies
A Honest Ideas Case Study
neurobox, formerly known as Dyslexia Box, faced the challenge of rebranding to reflect its rapid growth and expansion into supporting a wider range of neurodivergent conditions. The company needed a new name and identity that encompassed its broader services and reflected its organizational personality. They engaged the vendor Honest Ideas to manage this comprehensive rebranding.
Honest Ideas developed the new name Neurobox and executed a complete rebrand, which included a new logo, website with e-commerce, stationery, brochures, and an exhibition stand. The successful launch at the Dyslexia Show received extremely positive feedback. Honest Ideas delivered the project above expectations despite a tight timeline, resulting in a proud and cohesive new brand identity for the team.