Case Study: ForwardSlash boosts visibility and applications with Homepage

ForwardSlash boosts LinkedIn clicks by 990% with Homepage

Homepage was engaged by Forwardslash, an agency providing website strategy, design, and development services, to address a challenge of increasing their visibility and recognition across two distinct markets. The client needed to showcase their projects from both a sales perspective for the American market and an employer branding perspective for the Serbian market on their social media channels.

Homepage's solution involved researching the client's industry and values before strategically designing a series of social media posts for platforms like Instagram, LinkedIn, and Facebook. They created customized content that presented projects first from a sales angle and then from an employer branding viewpoint. This approach yielded a significant measurable impact, with Homepage reporting massive increases in key metrics, including a 1400% rise in Instagram reach and a 990% increase in LinkedIn clicks, which led to more job applications and strengthened brand recognition.

ForwardSlash