Case Study: Adeco boosts motor oil and coolant sales with Homepage

Adeco boosts sales 15% with Homepage

The customer, Adeco, a manufacturer of motor oils and coolants, faced the challenge of raising awareness of its high-quality product portfolio in the digital space to support its over 30 years of successful operation. To address this, they partnered with the vendor Homepage on an awareness campaign.

Homepage launched a campaign on Facebook and Google, focusing on educational content to add value for potential users. The solution also included promoting seasonally relevant products. This strategy resulted in a total sales increase of 15% across points of sale, with a 20% increase for antifreeze and a 7% increase for motor oils.

Adeco