Case Study: UK Sport boosts internal communications with Home

UK Sport boosts communications relevance by 33% with Home

UK Sport, the organization responsible for supporting Great Britain's Olympic and Paralympic athletes, sought to transform its internal communications to match its high-performance ambitions ahead of the Paris 2024 Games. They partnered with the vendor Home to conduct an internal communications audit and develop a new, people-first strategy.

Home implemented a comprehensive solution, beginning with a thorough listening exercise that included focus groups, interviews, and a survey to diagnose challenges and opportunities. This research directly informed the development of a new internal communications strategy and the launch of an intranet. The results were significant: pride in the organization grew by over 40%, the new intranet was rated the most useful tool by more than 80% of staff, and the relevance of communications saw a 33% increase. Home helped UK Sport achieve a measurable and substantial uplift in internal communication effectiveness.

UK Sport