Case Study: The Hershey Company boosts internal communications engagement with Home’s Plume network

The Hershey Company - Customer Case Study

The Hershey Company approached Home to revitalize its internal communications network. The challenge was to bring consistency and personality to a growing set of channels, encourage two-way communication, and help employees more easily find relevant news and information.

Home designed and launched a creative campaign that rebranded and introduced new channels, including The Pod podcast and The Nugget newsletter. This solution fostered a culture of employee contribution and increased engagement. The results were significant, with Home's work leading to higher open and read rates and 85% of employees reporting that the new Plume network made it easier to find relevant information.

The Hershey Company