Case Study: Fave empowers data-driven decisions with Holistics

Empowering users to make data-driven decisions

Fave, the online platform behind deals and FavePay in Malaysia, Indonesia, and Singapore, needed a better way to track app and payment data as the business grew. Its team had been relying on messy, error-prone Google Sheets to monitor transactions, customers, sales sources, and merchant performance, which was too manual and unscalable for a company trying to make faster data-driven decisions across departments.

Fave implemented Holistics, connecting its AWS data warehouse, PostgreSQL database, and a replica of its production database to provide real-time analytics and reporting. With Holistics, around 70% of Fave’s 200+ employees gained access to self-serve dashboards and scheduled reports, helping teams monitor merchant onboarding, platform transitions, hourly sales, and marketing performance. The result was a single source of truth, faster decision-making, and better operational visibility, with management receiving hourly updates and business teams able to act on insights without relying on the BI team for every request.

Fave

Amos Tay

Head of Business Intelligence