Case Study: Steadplan drives a bold rebrand and new website with Holdens

Steadplan unveils a new brand and website in 2 weeks with Holdens

Steadplan, a commercial vehicle dealership, sought to update its brand identity and digital presence to stand out in the competitive automotive industry. They engaged the agency Holdens to undertake a comprehensive rebranding and develop a new website.

Holdens executed a full rebrand for Steadplan, which included defining a new brand DNA, creating a modern logo mark, and developing a vibrant color palette. This new identity was applied to a new website, video content, and extensive collateral, including vehicle wraps. The rebrand was successfully launched at a public event to universal praise. Holdens provided Steadplan with all the necessary tools to succeed, with a content marketing and social media strategy planned for the future.

Steadplan