Case Study: OppFi increases answer rates by 25% with Hiya Branded Call

OppFi increases answer rates by 25% with Hiya

OppFi, a financial services company dedicated to expanding credit access, was struggling to connect with customers over the phone due to the prevalence of robocalls. Their key metrics, funding rate and answer rate, were suffering because potential customers were not picking up their calls. To overcome this challenge, OppFi turned to Hiya and implemented its Branded Call service.

By using Hiya's Branded Call solution, OppFi was able to significantly increase its answer rates. The company measured a jump from a 40% answer rate without Hiya to a 50% answer rate with it, representing a 25% increase. This improved connectivity allowed OppFi to reach more customers and provide the personalized assistance needed to help them complete loan applications, directly supporting their mission.

OppFi