Case Study: Essence Global achieves streamlined global campaign delivery and precise timeline tracking with Hive

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Preview of the Essence Global Case Study

Essence Global - Customer Case Study

Essence Global, a 2,000+ employee advertising agency managing over $4B in annualized media spend across 71 markets, needed a way to precisely track campaign timelines, ensure on-time delivery, and understand the granular impact of timeline changes across cross-functional teams. Rapid growth and frequent new account wins left them without a single tool to take campaigns from planning through execution or provide consistent visibility for operations, leadership and new hires—so they turned to Hive’s integrated work-management platform.

Hive implemented a single, connected platform for end-to-end campaign management, created a library of project templates with time estimates, and enabled milestone and calendar views with exportable reporting; the Hive team also ran region- and function-specific discovery sessions and leadership training to drive adoption. As a result, Essence standardized campaign workflows, gained visibility into time allocation per employee, streamlined client-facing deliverables and global handoffs, and achieved strong agency-wide adoption—positioning Hive as a core partner in speeding delivery and increasing efficiency across their operations.


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