HIVE Digital Strategy
4 Case Studies
A HIVE Digital Strategy Case Study
Prospect Schools, a K-12 college preparatory community in Brooklyn, faced a significant challenge with disconnected systems. Their marketing team used HubSpot while enrollment was managed in SchoolMint, and the lack of integration created data silos. This forced staff to manually transfer data, which introduced errors, delayed follow-ups, and left the recruitment team without real-time insight into which campaigns were driving applications. HIVE Digital Strategy was engaged to address this operational gap.
HIVE Digital Strategy developed a custom, one-way integration that automatically syncs data from SchoolMint into HubSpot every 10-15 minutes. This solution mapped parents, students, and applications to create a robust data model within HubSpot, enabling personalized nurturing and immediate follow-up on new applications. The results provided Prospect Schools with full visibility into the enrollment funnel, streamlined outreach, and eliminated manual data entry. The recruitment team gained the ability to prioritize students effectively during peak enrollment times.