Case Study: Principle HR achieves streamlined global hiring and improved candidate quality with Hirevue

Principle HR - Customer Case Study

Principle HR, an executive search agency working with international clients, faced the challenge of filling highly specialized roles that were scarce in Ireland. Their traditional process relied on initial screenings, Skype interviews and lengthy on-site panels that were time-consuming, introduced recruiter bias and required flying candidates across time zones and locations for expensive face-to-face rounds.

By adopting Sonru’s automated video interviewing, Principle replaced Skype calls with recorded interviews that multiple hiring managers could view and independently rate across time zones. The solution improved CV verification and competency assessment, highlighted culture fit and communication style, sped up shortlisting for in-person interviews, allowed recruiters to revisit and reassign candidates later, reduced bias and travel costs, and ultimately helped Principle win and retain client business.

Principle HR

Audrey Hughes

Managing Director