Case Study: CMK Resources achieves higher candidate engagement and scalable outreach with hireEZ

CMK Resources Ramp Up Candidate Engagement With hireEZ

CMK Resources, an IT staffing firm in Canton, MI, needed a faster, more organized way to source and engage larger volumes of candidates across multiple simultaneous openings. Vice President of Recruiting Erin Lau chose hireez as their one-stop sourcing and engagement platform to centralize candidates from different channels and ramp up outreach without a lengthy onboarding process.

hireez was implemented to funnel candidates into projects, provide nurture campaigns (sequenced messages integrated with their email), and supply a dedicated Customer Success Manager for support. As a result CMK Resources increased outreach capacity, saw improved response rates compared with LinkedIn Recruiter (where 0 replies came from 25 InMails), and was able to onboard new recruiters quickly; CMK plans to add more hireez licenses as the team grows.

CMK Resources

Erin Lau

Vice President of Recruiting